Branded Environments. These two words together make a phrase that is now starting to really, really peak my interest. I'm all about branding. As a graphically-inclined individual, it is my calling in life to create brands. I create a brand for myself through my graphic style in my studio projects throughout my design education, and can only hope to continue to demonstrate that skill throughout my career. To me, branded environments are the only way to design interiors. Specifically for small restaurants and boutiques, but also for corporate interiors. CORPORATE INTERIORS. Those are just *screaming* for a brand. Every office space should be unique to its employees. No one wants to work in a boring office and/or cubicle, and I mean no one.
I stumbled upon ASD, an interiors & architecture firm in Atlanta, and noticed they had a "branded environments" tab on their website. Bazinga.
Reminds me of Serendipity 3 in Las Vegas. I'm not just saying I love this because it's pink and girly and because I'm a girl. In fact, I am not a fan of pink in the least. The graphic nature and boutique-y feel of this is just precious and darling and everything that I love. Makes you all warm and fuzzy inside.
“Every office space should be unique to its employees.” – I most certainly agree! A working environment should present the brand and voice of the business. It should somehow showcase the “look” of the company without compromising the functionality and aesthetics of the space. [Blake Mitchell]
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